To put the blog post title in your FeedBurner email subject line follow below steps:

  1. Click on your FeedBurner feed and “Edit Feed Details…” Choose the “Publicize” tab:
    Choose “Email Subscriptions” and “Email Branding”:
  2. In the Email Subject/Title box, enter: ${latestItemTitle}
  3. Check the “Change Subject…” box and enter: “${latestItemTitle}” plus ${m} more
  4. Press “Save” to update your email subjects:
  5. Subscribe to your own blog via email so you always know how it looks to your readers!
  6. If you want to include a logo in each email enter logo URL in “Logo URL” input box.

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